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Please use this identifier to cite or link to this item: http://hdl.handle.net/1807/24465

Title: Consuming schooling: education as simulation
Authors: Norris, Trevor
Keywords: consuming
consumerism
education
schooling
simulation
school commercialism
Issue Date: 2007
Publisher: Philosophy of Education Society
Citation: Norris, T. (2007). Consuming schooling: education as simulation. Philosophy of Education Yearbook, 162-171.
Abstract: This essays argues that conconsumerism eclipses our collective ability to pursue and create a healthy public realm, and that education should function as a means of critiquing and resisting, rather than facilitating, this process. As schools turn increasingly to alternative revenue sources, corporate logos and brands populate hallways and classrooms, school buses and gymnasiums, textbooks and yearbooks.It draws on Jean Baudrillard’s identification of our changing relationship with symbolic meaning and the emergence of a new visual consumer culture in order to demonstrate the miseducative effects of consumerism and to highlight the ways schools have begun to acquiesce to, rather than resist, these phenomena. This article aims to bring academic recognition to school commercialism.
URI: http://hdl.handle.net/1807/24465
Appears in Collections:Faculty (TPS)

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